AYELET FRISH
BRANDING
STRATEGY
CRISIS MANAGEMENT
GLOBAL MEDIA CAMPAIGNS
BRANDING
STRATEGY
CRISIS MANAGEMENT
GLOBAL MEDIA CAMPAIGNS
INTERNATIONAL EVENT PLANNING & MANAGEMENT
BUSINESS DEVELOPMENT
Ayelet Frish
Founder & CEO, Frish Strategic Consulting Ltd.
Ayelet Frish is an internationally-renowned strategic advisor and an expert in branding world leaders, countries, multinational companies, non-government organizations and prominent philanthropists and businesspeople.
Frish is best known for her over a decade of work with the late 9th President of Israel, Shimon Peres, whom she served as chief strategist, head of communications and international campaigns, as well as spokesperson of the President’s Office for seven consecutive years. During those years, the institution of the President’s Office, and President Peres himself, gained record popularity, extensive international media coverage, and made a significant contribution to the international status of the State of Israel.
Ayelet’s extensive experience in politics, foreign affairs, security and economy is coupled with her vast and diverse global network, along with her creative approach to branding and communications. Together, these have become the foundations of “Frish Strategic Consulting Ltd.”, an elite firm which she founded after decades of experience in the field.
Frish Strategic Consulting provides branding, public relations, crisis management, and business development services in both Israel and across the world.
Frish Strategic Consulting Ltd. represents leaders, countries, international companies, non-government organizations, and prominent businesspeople who seek to build a positive brand and develop a groundbreaking public media presence.
As part of the work process, Frish builds a comprehensive strategic plan tailored to each client’s unique objectives and needs. This includes an in-depth analysis of the goals and challenges of the individual or organization, followed by the production of meaningful and original pillars of content with a broad public impact that reflect clear and targeted strategic branding.
Frish Strategic Consulting has planned and managed dozens of events and conferences attended by world leaders, heads of state, and presidents. The firm specializes in the development of unique branding strategies for each client with the aim of creating widespread impact
Frish Consulting facilitates collaboration between various organizations and creates business development opportunities for clients. The firm provides crucial support for international entities during times of crisis. Ayelet Frish brings a wealth of experience in managing crises in both Israel and the world in a variety of sectors, including foreign policy, public trust, legal proceedings, economic crises, security, and healthcare.
